Web design encompasses a tremendous amount of information. Naturally, you can find a tremendous number of large and small companies that will design a first class site for you. But do you know what you need to have in mind when you're working with web design? If your site is designed well, and is optimized, then it's one less thing to worry about when you want to drive traffic and have it convert for you.
The opposite is true, as well, if your site has bad navigation, or is not clear - then people will leave almost immediately. So that's why you need to give good design its due, and only create sites that follow important design criteria, etc. So that's what this article is about, good web design for your online business.
There's a lot to design, it's not just about graphics because you need to be sensitive to your market like avoiding popups, as an example.Sometimes what you lose will outweigh any gains made. If you don't want to test, then the conservative approach is to avoid using them. You can get popups that cannot be blocked, but people will know what you're doing and they won't think well of you. Some people may actually associate you with spamming if they see them. But it's no problem to get optins, just use an inline subscription form on your site.
There are very many reasons to not use flash. Not everyone has hi-speed internet, believe it or not, and flash takes forever and a day to load in those situations. Flash and SEO do not go well together, either. And as you know, people online are extremely impatient, so that will not help a flash based site with many. Flash was popular a long time ago because it looked cool and it was novel.Impressive and looks good, sure but it still irritates many people. If you just want to impress, and not make money, then go for it. Other than that, if you're a business and want to optimize your site, forget flash now.
Always avoid having music load and play automatically when the site opens. Most people do not appreciate that, and if their volume is turned up - it will really make 'em mad. Also, those video walk-ons you see now, be very careful because they do it automatically and it isn't always appreciated. Just hand over control to your visitors because that's what they want.
You should want to have a site that connects with your audience, so now discover what that is and then do it..